Media Officer

Rewilding Britain

Home-based
£32,000 - £36,000 pa depending on experience

Paid • Full Time • Permanent

www.rewildingbritain.org.uk

Sectors: conservation & wildlife

Closing date: Monday, 4th July 2022   5 days left


Rewilding Britain wants to see rewilding flourishing across Britain – reconnecting us with the natural world, sustaining communities and tackling the climate emergency and extinction crisis. Established in 2014 as the only national rewilding charity in Britain, our mission is to champion rewilding, acting as a catalyst for debate and action and demonstrating the power of nature to address the enormous threats we face.

We are looking for an experienced and creative media relations officer with enthusiasm and drive to support our mission. Your role will be to work with our senior media consultant and small Engage team to develop and deliver a programme of media coverage which will build Rewilding Britain’s reputation and impact.

You should have excellent writing and organisational skills, and proven expertise in delivering inspiring, on-message, effective media coverage. 

Reporting into our Head of Brand and Comms, you will be a keen and collaborative member of our small Engage team. You will be comfortable working autonomously and remotely, with a suitable home office working environment and equipment. We hope you will share our passion and have some expertise in conservation and ecology, particularly rewilding.

Purpose: to enhance our Engage team, with a specific remit to support and deliver a programme of media activity to build Rewilding Britain’s reputation and impact.

Reports to: Head of Brand and Comms, with a dotted line to senior media consultant.

Key responsibilities

Writing media materials

  • Writing press releases, letters for publication and position statements/quotes, working with colleagues, with accuracy and attention to detail.
  • Uploading press releases to the website.
  • Writing briefing notes - key messages and lines to take - for interviewees.
  • Writing features and blogs for publication, including our and others’ websites.
  • Drafting Q&A documents and drafting messages by audience.

Managing incoming media enquiries

  • Monitor the Media email inbox, triaging requests and responding verbally and in writing to media enquiries, in liaison with our senior media consultant.
  • Providing images, logos or other content for media, sourcing case studies as required.
  • Arranging interviews and briefing staff beforehand to ensure messages are accurate and effective.

Proactively driving media coverage

  • Developing media plans on key issues.
  • Distributing media releases and position statements.
  • Calling key media to sell-in stories.
  • Building and nurturing relationships with key media contacts, bloggers and freelancers/commentators.
  • Contributing media expertise to wider communications and project plans.
  • Generating ideas to obtain media coverage.

Monitoring media coverage

  • Maintain media contacts list, growing our list of contacts which ranges from editors and senior journalists to bloggers, podcasters and influencers/commentators.
  • Tracking, monitoring and reporting on media activity to prove impact and maximise effectiveness.
  • Preparing media evaluation reports - by project or issue, and for quarterly/annual corporate reporting.

Other

  • Keep ahead of latest thinking in rewilding and related ecological issues, including in relevant legislation, policy and practice development.
  • Keep ahead of innovation and developments in media relations particularly related to charity communications and conservation issues.
  • Collaborate, support and liaise with team members to ensure the team is happy and productive.
  • Represent the organisation in the media occasionally.

Download the full job specification from our website.

Please send your application, as detailed in the job specification, to [email protected] by 5pm on Monday 4 July.


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