Membership Recruitment Manager
RSPB
RSPB Leighton Moss - Carnforth
£26,180 - £29,043 pa
Paid • Full Time • Permanent
www.rspb.org.uk
Sectors:
conservation & wildlife
Closing date: Friday, 1st July 2022
4 days left
This is a fantastic opportunity to join the team at RSPB Leighton Moss Nature Reserve, located
in North Lancashire.
About RSPB Leighton Moss
Leighton Moss is a flagship RSPB reserve located in the Arnside and Silverdale Area of
Outstanding Natural Beauty. The reserve is home to some fantastic wildlife including marsh
harriers, bittern and otters. As part of the Welcome team you’ll be at the heart of the action,
greeting some of our 100’000 visitors per year. The memberships you and your team recruit will
generate vital income which the RSPB can use to help save nature.
What's the role about?
As Membership Recruitment Manager you will be integral to the visitor operation at Leighton
Moss, leading, inspiring and supporting a team of staff and volunteers to meet and greet
visitors, enthusing them about the reserve and wildlife, and inspiring visitors to support the
valuable work of the RSPB through membership.
You will work closely with members of the visitor operations team to maximise opportunities to
gain visitor support through membership, whilst ensuring we achieve targets and other key
performance indicators.
Benefits:
- Opportunity to join a great team which is making a real difference and inspiring people to
save nature;
- Flexi-time and time off in lieu
- 34 days’ annual leave (including 8 bank holidays (pro-rata));
- An annual volunteer day either with the RSPB or another charity of your choosing;
- 4 week paid sabbatical for every 5 years of service
- 20% Discount at all RSPB retail outlets
- Cycle to work scheme.
- Free access to the RSPB Worker Assistant Programme
Key responsibilities include:
- Using recognised leadership and performance management tools, build and develop (recruit,
select, induct, train and performance manage) a team of membership recruiters (volunteers and
staff) to achieve targets in volume and key performance indicators so that RSPB income and
return on investment (RoI) is maximised.
- Recruit new members on the reserve and at off-site events to achieve personal targets. The
purpose of this is to generate income but also to lead from the front, demonstrating first-hand
what can be achieved in both membership recruitment numbers and associated key performance
indicators. As a result, the wider reserve team should recruit more members, generating income
for the RSPB and delivering a high level of return on investment for the RSPB.
- Promote and support excellence in customer service so that non-members choose to join and
existing members continue their supporter journey with the RSPB.
- Working with the Visitor Experience team, to plan, organise and deliver events on site that
will enthuse and inspire the general public about the RSPB’s work, ultimately leading to the
recruitment of new members and other forms of support.
- Using qualitative and quantitative data (including, but not limited to footfall, conversion
rates, audience types, reception to RSPB offer etc) report and review performance regularly.
What we need from you
Essentials:(please reference how you meet these criteria in your application):
- Excellent level of numeracy and English to GCSE level or equivalent.
- Excellent people skills, enabling you to inspire members of the public, as well as managing
and motivating a team of staff and volunteers.
- Experience in leadership and performance management
- You will be used to working to targets and have some experience of sales and/or
fundraising, including knowledge of business principles such as return on investment
- You will understand how to deliver a high standard of customer service
- Excellent written and verbal communication skills
- You will be computer literate and be familiar with Microsoft Office programmes
- You will work well under pressure and manage your time and priorities effectively
Additional Information:
The visitor centre including the Welcome (run by the Membership Recruitment Manager) is open
from 9.30am to 5pm, and is open 7 days a week, therefore this role will require regular weekend
working.
The reserve closes on Christmas Day but is open throughout the rest of the year including bank
holidays.
This is a Permanent Full-Time role.
We are looking to conduct interviews for this position in the week commencing 11th July. For
further information please contact [email protected].
As part of this application process you will be asked to complete an application form including
evidence on how you meet the skills, knowledge, and experience listed above.
The RSPB is an equal opportunities employer. This role is covered by/exempt from the
Rehabilitation of Offenders Act 1974.